Shaping Online Presence: What Is Your Message?

A webinar designed to help you consider what message and image you want to convey to your online audience and the strategy that is required behind it.

10:00 - 11:00

Date: 27 January 2026

This webinar designed to help you consider what message and image you want to convey to your online audience and the strategy that is required behind it from:

  • Brand Identity & Visibility
  • Expertise & Experience
  • Thought Leadership

Above all an online audience values authenticity and expertise. This comes from a strategy of educational content and real life problem solving to demonstrate expertise and experience together with the business values that the organisation is built on.

Online it is often about first impressions and you never get a second chance to make a first impression!

CPD units: 1

REGISTER HERE

Speakers

Antony Worsley

Anthony Worsley has had what many would call an unorthodox career from High Street Retail leading to a short career in the military before breaking into Management with Thorn EMI and Sony Ericsson in the late 1990's and working for US and AU based multi million pound operations

On the flip side, Antony has owned and operated his own UK based business as well as worked in SME's and Corporate business at C and D level.

As a result he has a somewhat unique insight in being able to understand the challenges that businesses face across a number of sectors and size of organisation.

From a marketing perspective the issues are similar and what seperates them is just the scale. For marketing to be successful it must be wholly embraced and not seen as an unwelcome necessary task.

At PXA Marketing, its goal is to help businesses embrace marketing by helping them understand the tools and the impact of a successful marketing strategy.