China Management Committee

Representation and Advocacy

Our international management committees play a crucial role in overseeing and advancing AIA’s standing in the accounting profession in their jurisdictions.

The committee acts as a voice for our members in their region. It advocates for their interests, ensuring their concerns, needs, and perspectives are considered in policymaking, regulatory changes, and industry developments.

They work to establish and maintain relationships with governmental bodies and local professional organisations to further recognition of the AIA Professional Qualification and the reputation of the Association.

The committee keeps updated on technical changes and developments in the accounting landscape, maintaining connections with national professional bodies, building relationships and creating opportunities for knowledge sharing and best practice

Education and Networking

Our committees are also key in providing additional services and support to AIA members in their countries.

A collaboration agreement is in place with the Beijing National Accounting Institute (BNAI) to provide Continuing Professional Development (CPD), ensuring our members have access to high-quality educational resources and opportunities for skill and knowledge enhancement throughout their careers.

The committee also builds relationships with local educational institutions, creating opportunities for members to enhance their professional qualifications and facilitating pathways for aspiring professionals to enter the field.

Organising social events fosters camaraderie among members, promotes networking in a more informal setting, and strengthens our professional community by creating spaces for social interaction and relationship building.


Committee Members & Employees

Hong Zhou Shou Wilson, Chairman

Hong Zhou Shou Wilson



Wilson Shou is a distinguished entrepreneur and educationalist who has been involved with the AIA for over fifteen years.

As an entrepreneur, he has a keen insight into the Chinese market dynamics which has enabled him to navigate and leverage opportunities within the region.

He is a passionate educationalist, providing unique prospects to AIA members and students by offering programmes of the highest quality, with experienced lecturers and exceptional resources.

His commitment to education is further demonstrated through his pivotal role in arranging a collaboration between AIA and the Beijing National Accounting Institute.  This collaboration provides AIA members with access to a range of CPD courses to aid their professional development.


Bernd Pichler, Committee Member

Bernd Pichler

Committee Member


Bernd Pichler is Managing Director Aston Martin, Greater China

Having spent 12 years in the German Army and Air Force as officer, Bernd continued to experience 25 years in Volkswagen, Jaguar Land Rover, ICONIQ NEV, Bentley and now Aston Martin in senior leadership roles like Finance Director, CFO, Sales EVP, CMO, General Manager, Regional Director and Managing Director.

In August 2023 he took responsibility of Aston Martin brand as Managing Director for Greater China based in Shanghai.

The graduated economist and EMBA spent the last 18 years in China and Singapore, working successfully within WFOEs and Joint Ventures in market leading positions (TOP5).

He recently received the M.Sc. and the DBA from KEDGE Business school in Marseille/France. He is passionate about Leadership-related topics.

He is married, has four children and is proficient in 4 languages.

Haotian Chen, Committee Member

Haotian Chen

Committee Member


Haotian Chen is an attorney of Peoples Republic of China and a senior equity partner of Commerce & Finance Law Offices, one of the leading law firms in China.

Haotian graduated from the Southampton Law School in the UK with a Bachelor of Law degree, and has been working in the Commerce & Finance Law Offices since 2008, where he is mainly engaged in the legal business in respect of securities, reorganization and restructuring, listing, foreign investment, investment and financing, and M&A.

He has advised over 50 companies of their Initial Public Offering at the New York Stock Exchange, NASDAQ, Hong Kong Stock Exchange etc.


Maggie Wu, Membership Services Manager

Maggie Wu

Membership Services Manager

Maggie works at AIA, where she manages a diverse array of responsibilities, including customer service and administration. She provides essential services and support to the China Management Committee and all AIA members and students in China.



China Address

AIA UK Beijing Representative Office
A601, Building 1
No 58 East Third Ring South Road Chaoyang District
People’s Republic of China

T: +86 10 586 73431